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Boerewors and Craft Beer – Gourmet Boerie launches in South Africa

The Boerie is coming! It is no secret that Boerewors is one of the most renowned traditional dishes in the South African cuisine. Whether you braai it with your chops, steam it with mash and veggies or eat it on your meaty pizza, every South African loves a good boerie – especially with an ice cold Craft Beer! But like most good things, the traditional boerie is due for an upgrade and thus a diverse group of top South African entrepreneurs would like to introduce to South Africa: GOURMET BOERIE.

The concept behind Gourmet Boerie is all about the traditional Boerewors roll and Craft Beer, with a touch of pizzazz! It boasts a proudly South African stamp, with every item in-store produced locally by South Africans in South Africa. All ingredients and menu items are sourced from local suppliers and manufactured in SA, the merchandise and staff uniforms are made from native hemp, and the furniture has been created by a local designer. The three Craft Beers – Jack Black, Darling Brew and Devils Peak – are pumped from a cold room on site, ensuring ever-cold beer.  Local SAB beer, as well as ciders and spritzers for the ladies, are also available.

“We are a Proudly South African business that sells an iconic South African brand in a really fun, sexy and creative space that will be appealing to all South Africans and tourists alike,” pronounces Craig Bright, co-founder of Gourmet Boerie and owner of Rocking the Daisies.

So what’s on the menu? Delicious boerie options include The Breakfast Boerie, The Gorgonzola, The Hangover, The Herbiwors, and even a Kiddies Boerie. Customers have the choice between traditional, lamb, chicken or vegetarian boerewors, with an Ostrich boerewors in the pipeline. All boeries are available on a selection of rolls and for those with a sweet tooth they offer traditional South African desserts such as Koeksisters, Milk Tart and Malva Pudding. Gourmet Boerie caters for every taste bud!

As if that isn’t a big enough bite to chew, the Gourmet Boerie team has also developed their very own, unique boerewors recipe, available to buy and braai in the comfort of your own home – along with incredibly delicious sauces to complement each dish. Furthermore, for sport enthusiasts, there will be two 53” high definition plasma screens, crafting a place where local is truly lekker! It’s the ultimate spot for South Africans to enjoy their own culture cuisine with free Wifi and food for thought while welcoming newcomers to experience South Africa’s firm favourite dish.                .

Gourmet Boerie will be retailing its succulent boerewors and Craft Beers to the public as from October 2012.You can find them at Buitenkloof Studios on the corner of Buitensingel and Kloof Street. All boeries are available as sit down or takeaway – if you don’t have time to sit down and dine, grab a boerie on the run!

To enter the all-time “Win a Gourmet Boerie and a Craft Beerie each week for a year” competition, visit their webpage and scroll down to the bottom to comment.

Connect with Gourmet Boerie on:

Website: www.gourmetboerie.co.za

Facebook: www.facebook.com/GourmetBoerie

Twitter: @GourmetBoerie

Email: enquiries@gourmetboerie.co.za

 

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